As the leader in custom fitting, Titleist believes there are several benefits to being custom fit for golf clubs. The fitting tools and methods that comprise FittingWorks ensure that the player will be armed with the knowledge to choose the optimum full set of clubs. By incorporating the correct club models and personalized set specifications recommended by an authorized FittingWorks Fitter, the player can expect to:

- Consistently drive the ball longer.
- Hit all shots more accurately.
- Shave strokes with better short game execution.
- Have noticeably better distance control.

In short, playing with properly fit equipment throughout the entire set will help golfers play better golf. See your authorized Titleist FittingWorks Fitter and Get Serious. Get Fit.


FITTING SECTIONS

What is FittingWorks?
FittingWorks is a combination of tools, training, and promotions designed to enable Titleist Club Fitters to better fit golfers to Titleist golf clubs.

Driver Fitting
A FittingWorks Driver Fitting will provide the player with a driver that produces the combination of launch conditions that optimize ball flight and control while delivering maximum distance.

Long Game Fitting
A FittingWorks Long Game Fitting will provide the player with the proper combination of fairway woods, utility clubs and long irons that produce playable trajectories at preferred yardage gaps.

Iron Fitting
A FittingWorks Iron Fitting will provide the player with the best Titleist iron model and personal specifications to optimize ball flight and performance.

Wedge Fitting
A FittingWorks Wedge Fitting will provide the best combination of wedges to optimize the player’s short game performance and enable precise control of yardage gaps.

Available at select Callaway Golf Retailers and Golf Pro Shops Our Callaway Fitting System give your fitting professional an unparalleled array of fitting clubs to work with while fitting you, virtually eliminating the guesswork out of being fit for your new Callaway clubs.

I-MIX Gives You the Ultimate in Driver Flexibility while OptiFit Clubs Replicate the Look, Feel and Performance of Production Clubs
Our driver fitting platform uses I-MIX technology. I-MIX interchangeable heads and shafts offer the ability to get fit into your ideal driver from the fitting cart and then purchase the identical configuration. I-MIX also lets you reconfigure your driver to meet the unique challenges and conditions of every round with interchangeable heads and shafts. This technology provides for future customization so your equipment can change as your game does.

Callaway Golf engineers have designed OptiFit Fitting System irons to make them indistinguishable from the actual iron a consumer will put in play. The swing weight and center of gravity location are virtually identical to the finished production club with no discernible difference in terms of playability, feel and performance.

Choosing Your Ideal Clubhead and Shaft Combination has Never Been Easier
There are now six FT-iQ clubheads and twelve FT-9 clubheads to go along with twelve driver shaft options from the most-respected and most sought-after shaft manufacturers in the marketplace, including Aldila, Fujikura, Grafalloy, UST and Mitsubishi Rayon. That means you have 216 total driver configurations to choose from. Each shaft can be interchanged with any clubhead so you will have no uncertainty as to how a particular shaft and head will perform for your unique swing.

In addition, there are 12 irons heads and 20 shafts for a total of 240 unique iron configurations. Choose from stock and custom shafts available in varying lengths and flexes, as well as iron heads in a variety of lie angles.

Players of All Abilities Will Benefit
The novice golfer will discover, before purchasing his/her clubs, which loft and flex combination work best for them. The advanced golfer will be able to fine-tune their desired feel and ball flight with precision.

At Callaway Golf we are obsessive about creating technology that can help every golfer become a better golfer. The I-MIX and OptiFit Fitting System is an innovative way to find your ideal Callaway clubs and hit longer and straighter shots.

For Every Swing, A Perfect Fit.
Every golfer is an athlete. Our job at Nike Golf is to provide you with the products that enable you to maximise your abilities. With that in mind, we have developed an innovative system and comprehensive full-bag approach designed to help you achieve optimal fit with your equipment - from driver to lob wedge to the perfect ball.

Mizuno offers a unique custom fitting service allowing amateur golfers to enjoy golf equipment adapted to their individual needs.

Mizuno's custom assembly line in Cumbernauld, Scotland produces equipment customised for shaft type, length, lie angle, loft and grips based on the recommendations of our network of Mizuno National Fitting Centres and local club fitters.

What is custom fitting?
Custom Fitting is the process by which golf equipment is tailored to an individual's unique needs. Custom Fitting can be used to achieve many different aims;

- adapting to a players physical dimensions (taller / shorter / large hands etc)
- reducing the impact of a consistent swing fault
- to encourage the correct technique
- to eliminate a specific shot

in order to deliver the clubface in a square position at impact more often than if the player was using equipment in the standard make up.

Who needs custom fitting?
At its more technical level Custom Fitting can build low handicap golfers and professionals a more efficient swing with shafts fitted to their swing speeds and tempo.

Higher handicap players can use adjustments in lie angles and shafts to overcome repetitive swing faults. Improvers and beginners need well fitted equipment to encourage the correct set up - the foundation for a solid game.

How do I find the right 'Fit'?
An experienced and well trained club fitter will be able to make an accurate assessment of your needs. An experienced fitter will consider your physical dimensions 'static fit' as well as assessing your technique 'dynamic fit'. A hitting session is the only reliable way to confirm the results of the Custom Fitting.

Do my current clubs fit?
Unless professionally fitted your current equipment could be partly responsible for the less desirable parts of your game. Some examples to check below:

Shafts too flexible
- Ball flight too high - Hooking ball flight - Inconsistency

Shafts too stiff
- Ball flight too low - Weak shots right - Poor distance

Clubs too long
- Fat shots - Inconsistent striking - Falling away at impact

Clubs too short
- Thinned low shots - Falling forwards at impact - Excess knee flex

Lie too flat
- Missing to the right - Over strong grip - Over use of hands

Lie too upright
- Ball flight left - Weak grip - Dislike 'tight' lies